Is Hootsuite better than Metricool?

Hootsuite ranks higher in our list of social media management tools (#2 against #6, score 92.5 against 87.5). Hootsuite is best for: teams that want listening and inbox in one suite. Metricool is best for: solo users who want analytics without paying.

Which is cheaper, Hootsuite or Metricool?

Hootsuite: 14-day free trial; plans from $99 per user a month. Metricool: Free plan for one brand; paid plans from 16 euros a month.

Do Hootsuite and Metricool run on the same platforms?

Hootsuite supports Web, iOS, Android. Metricool supports Web.

Comparison · Social media management tools

Hootsuite vs Metricool: which is better in 2026?

Hootsuite92.5#2 in best social media management tools

Metricool87.5#6 in best social media management tools

Hootsuite ranks higher in our list of social media management tools (#2 against #6, score 92.5 against 87.5).

How we rank Share

92.5
Editorial score
87.5
3
Platforms
1
No
Free to use
Yes
No
Open source
No

Which should you choose?

Choose Hootsuite if you want

Teams that want listening and inbox in one suite.

A broad suite with a shared inbox, social listening and AI post generation, and approvals on the Advanced plan. Pricing starts at $99 per user a month, so larger teams should compare seat counts.

Choose Metricool if you want

Solo users who want analytics without paying.

The best free plan here for analytics, with one brand and 20 scheduled posts a month, and a post approval system on the Advanced plan. The free plan does not manage LinkedIn or X, and paid plans are priced by brand.

The main differences

Only Hootsuite runs on iOS.
Only Hootsuite runs on Android.
Metricool can be used for free; Hootsuite requires payment.

Side by side

	Hootsuite	Metricool
Score	92.5	87.5
Rank in list	#2 of 10	#6 of 10
Price	Subscription14-day free trial; plans from $99 per user a month	Free plan, paid upgradesFree plan for one brand; paid plans from 16 euros a month
Free to use	No	Yes
Open source	No	No
Platforms	WebiOSAndroidWeb, iOS, Android	WebWeb
Made by	Not stated	Not stated
Hosting	Vendor cloud	Vendor cloud
Approval steps	Approvals on the Advanced plan	Post approval system on Advanced
AI assistant	AI post and image generation	AI social media assistant
Best for	Teams that want listening and inbox in one suite	Solo users who want analytics without paying
Strengths	Shared inbox and social listening in one tool AI post and image generation on Standard Approval workflows on the Advanced plan	Free plan with analytics for one brand Competitor tracking and reports included Post approval system on the Advanced plan
Limits	Priced per user, so larger teams pay more Approvals and custom reports need higher tiers	Free plan caps scheduled posts at 20 a month Free plan does not manage LinkedIn or X
Links	Visit site	Visit site

Questions about Hootsuite vs Metricool

Is Hootsuite better than Metricool?: Hootsuite ranks higher in our list of social media management tools (#2 against #6, score 92.5 against 87.5). Hootsuite is best for: teams that want listening and inbox in one suite. Metricool is best for: solo users who want analytics without paying.
Which is cheaper, Hootsuite or Metricool?: Hootsuite: 14-day free trial; plans from $99 per user a month. Metricool: Free plan for one brand; paid plans from 16 euros a month.
Do Hootsuite and Metricool run on the same platforms?: Hootsuite supports Web, iOS, Android. Metricool supports Web.