Is Matomo better than PostHog?

Matomo ranks higher in our list of web analytics tools (#1 against #5, score 89.5 against 84.0). Matomo is best for: teams that want full analytics and data ownership. PostHog is best for: product teams that want analytics and session replay.

Which is cheaper, Matomo or PostHog?

Matomo: Free on-premise download; Matomo Cloud is priced by monthly hits. PostHog: Free tier with 1 million events a month; paid usage above it.

Do Matomo and PostHog run on the same platforms?

Matomo supports Web, Self-hosted. PostHog supports Web, Self-hosted.

Matomo vs PostHog: Which Is Better? (2026)

89.5
Editorial score
84.0
2
Platforms
2
Yes
Free to use
Yes
Yes
Open source
Yes

Which should you choose?

Choose Matomo if you want

Teams that want full analytics and data ownership.

The most complete open-source option here, with reports for visitors, pages and campaigns and full data ownership on-premise. It needs a web server and database to run, and Matomo Cloud is priced by monthly hits.

Choose PostHog if you want

Product teams that want analytics and session replay.

Product and web analytics with session replay, feature flags and surveys, and an MIT-licensed core. The first 1 million events a month are free on the cloud, and it can be self-hosted, but it covers far more than simple web analytics.

The main differences

Matomo is free and open source; PostHog is free plan, paid upgrades.

Side by side

	Matomo	PostHog
Score	89.5	84.0
Rank in list	#1 of 10	#5 of 10
Price	Free and open sourceFree on-premise download; Matomo Cloud is priced by monthly hits	Free plan, paid upgradesFree tier with 1 million events a month; paid usage above it
Free to use	Yes	Yes
Open source	Yes	Yes
Platforms	WebSelf-hostedWeb, Self-hosted	WebSelf-hostedWeb, Self-hosted
Made by	Matomo	Not stated
Data control	Owner-hosted or Matomo Cloud	Cloud or self-hosted; code is open to review
Self-hosted option	Yes	Yes
Best for	Teams that want full analytics and data ownership	Product teams that want analytics and session replay
Strengths	Open source under GPL-3.0 Self-hosting gives full data ownership Cloud option for less setup	MIT licensed core, with source on GitHub 1 million events a month free on the cloud
Limits	On-premise setup needs a web server and database Cloud pricing depends on monthly hits	Broader than simple web analytics, so setup takes more work Usage limits need checking as traffic grows
Links	Visit site	Visit site

Questions about Matomo vs PostHog

Is Matomo better than PostHog?: Matomo ranks higher in our list of web analytics tools (#1 against #5, score 89.5 against 84.0). Matomo is best for: teams that want full analytics and data ownership. PostHog is best for: product teams that want analytics and session replay.
Which is cheaper, Matomo or PostHog?: Matomo: Free on-premise download; Matomo Cloud is priced by monthly hits. PostHog: Free tier with 1 million events a month; paid usage above it.
Do Matomo and PostHog run on the same platforms?: Matomo supports Web, Self-hosted. PostHog supports Web, Self-hosted.